India’s apparel industry is shaped by a unique combination of tradition and modern retail innovation. While western fashion continues to gain popularity among younger consumers, ethnic wear remains deeply rooted in cultural identity and ceremonial life. Weddings, festivals, and religious occasions consistently drive demand for traditional garments. In this https://alexisogwmc.ssnblog.com/38850787/the-fashion-station-scaling-ethnic-fashion-through-india-s-e-commerce-growth