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What is pay per click advertising

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Even though many individuals have tried ppc advertising with Google AdWords, many advertisers believe it is unproductive and ineffectual. Frequently, though, advertisers' campaigns fail not because PPC advertising does not work, but because their pay-per-click approach is flawed. https://k12.instructure.com/eportfolios/881954/Home/3_Secrets_For_Effective_Pay_Per_Click_Advertising_Campaigns_

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