In marketing, every interaction with your audience should be geared toward driving action, whether that’s purchasing, subscribing to a newsletter, or downloading a resource. One of the most important tools for achieving this is call to action cta. https://mccormick-franco-2.federatedjournals.com/what-can-be-a-call-to-action-cta-3f-a-guide-to-effective-marketing-0a